Conference

Venice (Italy) is the official venue of the 23rd International Marketing Trends Conference on January 18-20 2024.

Click here to REGISTER.

Click here to SUBMIT A PROPOSAL.

Submission deadlines :

02 Oct. 2023 : Deadline PAPER submission
02 Oct. 2023 : Deadline POSTER submission
06 Nov. 2023 : Deadline RESEARCH DAY registration
06 Nov. 2023 : Deadline DOCTORAL COLLOQUIUM application
06 Nov. 2023 : Deadline IMTC BEST THESIS AWARD application
06 Nov. 2023 : Deadline LUXURY AWARD application

With over 500 speakers and contributors, from more than 50 different countries, the International Marketing Trends Conference offers a great variety of conferences and covers a wide range of topics. It has, over the years, proven to be a unique think-tank that interacts with leading business professionals, top academic experts, professors, researchers and Ph.D. students.

The IMTC takes place once evry three years alternatively in Paris (France) and Venice (Italy). In 2017, we decided to start including additional locations and IMTC took place in Madrid (Spain) in 2017, and in Rome (Italy) in 2022.

Key events and publications of the International Marketing Trends Conference :

International Marketing Trends Congress – Academics ;
Poster Fair – Academics ;
Professional Forums – Academics and Professionals ;
Research Colloquium – Academics ;
Doctoral Colloquium – Ph.D. Students ;
Workshps and Seminars with insights on Research Topics, tips for Writing Papers, Data Visualization and Research Tools ;
Meet the Editors ;
Marketing Trends Award and Managerial Impact Award ;
Best Thesis Award and Luxury Award ;
Best Paper Award ;
Journal of Marketing Trends.

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Programme overview

THURSDAY – ALL DAY RESEARCH DAY	FRIDAY ALL DAY	SATURDAY MORNING
DOCTORAL COLLOQUIUM • Work on Ph.D. thesis with coaching team of 3-4 professors. • Advice on career management by leading academic. For Ph.D. students, intermediate or advanced stage. 50 minutes presentations in front of leading academics. RESEARCH SKILLS DEVELOPMENT FOR ACADEMICS – WORKSHOPS • Paper Writing Tips. • Theory Visualization. • Latest State of SmartPLS. • Marketing Trends Radar. For academics of all levels. Each workshop is a 1/2 day workshop that mixes general and personalised guidance. Limited number of places.	CONFERENCE TRACKS DAY 1 – Research Presentations of accepted papers by their authors. – Time for discussions and feedback. GUEST SPEAKER – Interactive exchange with a leading business professional. TRENDS TRACK ROUNDTABLE – Confrontation of academics and professionals on the main current marketing trends. MARKETING STRATEGY FORUM – Forum of academics and business professionals. – Discussion about the most suitable marketing strategies. MEET THE EDITORS – Meetings with journal editors. GALA DINNER – Gala dinner at exclusive private venue.	CONFERENCE TRACKS DAY 2 – Research Presentations of accepted papers by their authors. – Time for discussions and feedback. POSTER FAIR – Display of submitted research posters. – Time for discussion and exchanges with academics and practitioners. AWARDS PRESENTATION – Marketing Trends Award. – Managerial Impact Award. – Pr. Roux Luxury Award. – Best Thesis Award. – Best Paper Award. CULTURAL EVENTS Optional – Invitation to join private visits and tours after the conference (Saturday Afternoon).