The posters of the Poster Fair are meant to be shared for further contact to develop research projects and join forces to create research teams. Do not hesitate to contact the authors to discuss further collaboration.
Insights into the economic impact of the COVID-19 pandemic on consumer behavior
BAZZANI Adrea
The colours of politics: a psycho-marketing study on the association between colours and political sides
BAZZANI Adrea, BRUNO Simone, GASPARINI Giovanni, STARACE Federico, TRIESTE Leopoldo, TURCHETTI Guiseppe
Insights on consumer value co-creation in the coffe sustainable market through a netnographic approach
BELLOTTO Marco
Effect of social media fashion influencers’ authenticity on brand loyalty : mediating role of brand trust
BERRAIES Sarra, BEN REJEB Wajdi
How is consumer time perception influenced by permanent urgency at work?
FOLTZER Diane, PARASCHIV Corina
Enhancing knowledge (and competitiveness) of the wine sector through
PEDRI Sara, BAZZANI Adrea, TRIESTE Leopoldo, TURCHETTI Guiseppe
CRM : intérêt et mise en œuvre dans le secteur automobile
ROCHE Didier
Telework: What is the ideal setup for Generation Z salespeople?
ROCHE Didier
Profiling Vulnerable Consumers
VARACALLI DeborahLucia, BAZZANI Adrea, BONAFEDE Ornella, TURCHETTI Guiseppe, TRIESTE Leopoldo
Mapping literature on tomato in search of innovative marketing approaches
VERDERESE Daniel
A study on factors influencing online shopping behavior of consumers in Tunisia
ZARRAD Houda