THURSDAY 23 JANUARY 2025

FRIDAY 24 JANUARY 2025

  • 09:00-09:30 : Welcome Speeches
  • 09:30-10:15 : Keynote Speaker (Professional Guest)
  • 10:15-10:45 : Trends Track (Academics and Professionals Speakers)
  • 11:15-12:30 : Marketing Strategy Forum (Professionals Speakers)
  • 12:30-13:00 : Awards
  • 14:00-15:30 : Marketing Strategy Forum (Professional Speakers)
  • 14:00-15:30 : Luxury Brand Management Forum (Professional Speakers)
  • 14:00-15:30 : AI and Marketing (Academics)
  • 15:30-18:30 : Poster Fair
  • 16:00-18:30 : Research Tracks (Paper Presentations)
  • 20:00-22:30 : Gala Dinner – Please confirm attendance and diet restrictions at info@team-imtc.com

SATURDAY 25 JANUARY 2025

  • 09:00-10:15 : Meet the Editors
  • 09:00-13:00 : Research Tracks (Paper Presentations)
  • 10:30-13:00 : Poster Fair
  • 13:00-13:15 : IMTC Best Paper Award
  • 13:15-13:30 : Closing Remarks
  • 14:30-17:30 : Private Cultural Event (Private Tour of Hidden Corners of Venice) – Special Registration