2020
- Maria VERNUCCIO, for her “innovative studies in the field of digital marketing and brand management”
- Alain D’ASTOUS, for his “work on the marketing of arts”
- Joël BREE, for his “research on marketing to children and teenagers”
- Alain CAPPANNELLI, for his “professional achievements in retail
- Pauline de PECHPEYROU, for her “contribution to research on E-CRM”
2019
- Valérie BERTHEAU, for “dedicating her professional life to marketing of the defence industries”
- Marc FILSER, for his “research on consumer behaviour and distribution systems”
- Emmanuelle LE NAGARD, for her “dedication to academic work on luxury brand management” and for “keeping alive the spirit of our dearest friend Elyette ROUX at the ESSEC LVMH Chair”
- Paola SIGNORI, for her “work on marketing, supply chain and sustainability”
2018
- Anahit ARMENAKYAN, for her “contribution to research on the marketing of sports”
- Gianfranco WALSH, for his “research on social marketing”
- Uehara WATARU, for his “work on international marketing”
2017
- Manuel SANCHEZ PEREZ, for his “contribution to retail marketing”
- Sonja BIDMON, for her “research on customer and patient satisfaction”
- Francis SALERNO, for his “research on digital marketing”
- Dominique CRIE, for his “work on healthcare marketing”
- Ann LEPPIMAN, for her “work on experience marketing”
- Carlo Alberto PRATESI
2016
- Yves EVRARD, for his “major and fundamental contribution to the development of the marketing of arts, cultural and creative industries”
- Enrique BIGNE, for his “research on tourism and destination marketing”
- Johanne BRUNET, for her “research on the marketing of cultural and art industries”
- Marlen DEMETRIOU and Ria MORPHITOU, for their “studies on Corporate Social Responsability in marketing”
- Patricia GURVIEZ, for her “research on the marketing of food industries”
- Anna LEASK, for her “work on tourism management”
- Thorsten TEICHERT, for his “research on marketing and innovation”
2015
- Roger BENETT, for his “contribution to nonprofit marketing”
- Maria Grazia CARDINALI, for her “work on consumer behavior in marketing”
- Richard FONTAINE, for his “research on accountancy and marketing”
- Martina GALLARZA, for her “publications on emotion in marketing”
- Frank JACOB, for his “research on mobile marketing”
- Shin’ya NAGASAWA, for his “work on luxury goods marketing in Japan”
- Valentina PITARDI, for her “contribution to communication and social research”
- Anna Maria TOALDO, for her “dedication to marketing strategy in Brazil”
2014
- Umberto COLLESEI, with particular recognition the International Marketing Trends Lifetime Achievement Award for his “contribution in the foundation of the International Marketing Trends Conference”.
- Andreas KAPLAN, the International Marketing Trends Academic Excellence Award for his “contributions in the area of social media”.
- Maureen SIGLIANO, the Marketing Trends Business Innovation Award, for “the loyalty program (MyWU) and for conducting customer relationship management”.
- Michelle BERGADAA, for her “major contribution to the fight against scientific plagiarism”.
- Enrico COLLA, for his “contribution to retail and distribution research in France”.
- Giacomo DEL CHIAPPA, for his “contribution on tourism marketing”.
- Jean-François DIET, for his “innovative healthcare strategy”.
- Jean-François LEMOINE, for his “major contribution to experential and sensorial research”.
- Dominique ROUX, for her “works on consumer resistance and anti-consumption”.
2013
- Jean-François BOSS, for his “fundamental contribution to the development of marketing science in France”.
- Olivier DROULERS, for his “work on marketing and neurosciences”.
- Edoardo FORNARI, for his “work on retail marketing and branding”.
- Michael HAENLEIN, for his “early contribution to social media in marketing”.
- Trond HAMMERVOLL, for “his contribution to niche marketing”.
- Daniele PEDERZOLI, for his “research in the field of retail marketing and luxury marketing”.
- Kjell TOFTEN, for his “contribution to niche marketing”.
2012
- Oliver BADOT, for his “contribution to ethnomarketing in consumer behavior and retailing”.
- Efthymios CONSTANTIDINES, for his “contribution to e-marketing and social networks marketing”.
- Patrick NICHOLSON, for his “contribution to consumer relationship management and data analysis”.
- Christian PINSON, for his “major contribution to consumer cognitive style”.
- Silvia RANFAGNI, for her “contribution to consumer and fashion marketing”.
- Gilles ROEHRICH, for his “contribution to business models for innovation research”.
2011
- Christophe BENAVENT, for his “works on loyalty, relationship management and its digital extension/trends”.
- Jean-Charles CHEBAT, for his “pioneering works in cross-disciplinary researches and marketing paradigms”.
- Paulo DE LENCASTRE, for his “analysis of brand management”.
- Oscar GONZALEZ-BENITO, for his “contribution to the development of quantitative methods in marketing”.
- Michael LINGELFELDER, for his “contribution to the development of Healthcare Marketing Management”.
- Alberto PASTORE, for his “contribution to communication studies”.
- Bogna PILARCZYK, for her “contribution to marketing strategy in Poland”.
- Donald SEXTON, for his “fundamental contribution to the development of global product and brand strategies”.
2010
- Luigi CANTONE, for his “works on brand management and its impacts”.
- Gérard CLIQUET, for his “works on retail and distribution”.
- Gennaro IASEVOLI, for his “works on event marketing and co-branding”.
- Jordi MONTANA-MATOSAS, for his “contribution to the development of innovation and design management in marketing”.
- Elisabeth TISSIER-DESBORDES, for her “studies of the concept of gender marketing”.
- Maria Jesus YAGUE-GUILLEN, for her “contribution to the development of marketing in Spain”.
2009
- Asunción BEERLI-PALACIO, for her “studies of the advertising effectiveness”.
- Giuseppe BERTOLI, for his “contribution to the development of brand management”.
- Sergio CHERUBINI, for his “pioneering works in the sport marketing”.
- Jean-Marc DECAUDIN, for his “fundamental analysis of communication in marketing”.
- Patrizia DE LUCA, for her “analysis of mobile phone industry”.
- Chris HALLIBURTON, for his “early fundamental studies of the international marketing”.
- Torben HANSEN, for his “contribution to the development of Social science methodology in marketing”.
- Nora LADO, for her “analysis of automotive marketing”.
- Enrique MARTIN ARMARIO, for his “part of the development of service and tourism marketing”.
- Jose Miguel MUGICA, for his “pioneering work on retailing, and customer satisfaction”.
- Henrikki TIKKANEN, for his “investigation concerning Finnish marketing know-how”.
- Jean-François TRINQUECOSTE, for his “fundamental work in the theory of marketing”.
- Klaus-Peter WIEDMANN, for “introducing a societal marketing concept of corporate leadership in technology and innovation”.
2008
- Carmen BERNE MANERO, for her “part in the studies of the distribution strategy”.
- Jean-Louis CHANDON, for his “pioneering development of quantitative methods in marketing”.
- Alberto MATTIACCI, for his “contribution to the development of marketing theory”.
- Günter SILBERER, for his “contribution to the development of marketing methodology”.
- Pierre VALETTE-FLORENCE, for his “fundamental work in consumer behavior”.
- Donata VIANELLI, for her “contribution to the development of intercultural placement of products and brands in the film industry”.
- Stéphane GANASSALI, Francesco CASARIN, Paola CERCHIELLO, Gunnar MAU, Carmen RODRIGUES SANTOS, Astrid SIEBELS, for their “paper in cross-country and multi-cultural research”.
- Gaetano AIELLO, Raffaele DONVITO, Bruno GODEY, Daniele PEDERZOLI, Nadine HENNINGS, Astrid SIEBELS, Klaus-Peter WIEDMANN, for their “papers in cross-country and multi-cultural research”.
2007
- Daniele DALLI, for his “analysis of consumer behavior”.
- Sergio SCIARELLI, for his “contribution to the marketing ethics”.
- Eric VERNETTE, for his “contribution to the development of leadership theory in marketing”.
- Joaquin ALDAS-MANZANO, Frank BACHMANN, Daniele DALLI, Nadine HENNINGS, Ines KUSTER, Jean MOSCAROLA, Natalia VILA, Antonella ZUCCHELLA, for their “papers in cross-country and multi-cultural research”.
2006
- Aldo BURRESI, for his “analysis of product innovation”.
- Béatrice CANEL-DEPITRE, for her “analysis of Corporate Social Responsibility in Marketing”.
- Gianpiero LUGLI, for his “contribution to the development of retail and distribution theory”.
- Virginie MAILLE, for her “part in the development of sensitive analysis”.
- Jean-Louis MOULINS, for his “fundamental contribution to the development of loyalty and relationship marketing”.
- Elyette ROUX, for her “pioneering work in the luxury goods marketing”.