Click on the link here under to have access to the provisional version of the programme.
Link : IMTC PROGRAMME BERLIN 2026
FRIDAY 16 JANUARY 2026
- 09:00-12:00 : Doctoral Colloquium
- 09:00-12:00 : IMTC Best Thesis Award
- 09:00-12:00 : Prof. Elyette Roux Luxury Brand Management Award
- 13:00-13:15 : Welcome Speeches
- 13:15-13:45 : Awards
- 13:45-14:15 : Keynote Speaker (Professional Guest)
- 14:15-15:00 : Marketing and chaos (Round Table Professionals Speakers + Academics)
- 15:30-17:00 : Marketing Strategy Forum (Professionals Speakers)
- 15:30-18:30 : Paper Writing Skills Workshop 1
- 15:30-18:30 : Research Tracks (Paper Presentations)
- 18:30-19:30 : Welcome Aperitivo
SATURDAY 17 JANUARY 2026
- 08:30-09:30 : Meet the Editors
- 09:30-12:30 : Research Tracks (Paper Presentations)
- 09:30-12:30 : Paper Writing Skills Workshop 2
- 11:30-12:30 : Poster Fair
- 14:00-17:30 : Research Tracks (Paper Presentations)
- 14:00-17:30 : Paper Writing Skills Workshop 3
- 17:30-18:30 : Closing Remarks
- 20:00-22:30 : Gala Dinner – Please confirm attendance and diet restrictions at info@team-imtc.com
SUNDAY 18 JANUARY 2026
- Cultural Visit