Programme

Download information on the PRIVATE CUTURAL EVENT of Saturday 20ieth 2024 : Hidden Venice.

THURSDAY 18 JANUARY 2024

09:00-12:00 : Doctoral Colloquium
09:00-09:45 : Prof. Elyette Roux Luxury Brand Management Award
09:45-12:30 : IMTC Best Thesis Award
14:00-17:00 : Research Workshops
- - - Marketing Trends Radar
    - Theory Visualization
    - Writing Papers Tips

FRIDAY 19 JANUARY 2024

09:00-09:30 : Welcome Speeches
09:30-10:15 : Keynote Speaker (Professional Guest)
10:15-10:45 : Trends Track (Academics and Professionals Speakers)
11:15-12:30 : Marketing Strategy Forum (Professionals Speakers)
12:30-13:00 : Awards
14:00-15:30 : Marketing Strategy Forum (Professional Speakers)
14:00-15:30 : Luxury Brand Management Forum (Professional Speakers)
14:00-15:30 : AI and Marketing (Academics)
15:30-18:30 : Poster Fair
16:00-18:30 : Research Tracks (Paper Presentations)
20:00-22:30 : Gala Dinner – Please confirm attendance and diet restrictions at info@team-imtc.com

SATURDAY 20 JANUARY 2024

09:00-10:15 : Meet the Editors
09:00-13:00 : Research Tracks (Paper Presentations)
10:30-13:00 : Poster Fair
13:00-13:15 : IMTC Best Paper Award
13:15-13:30 : Closing Remarks
14:30-17:30 : Private Cultural Event (Private Tour of Hidden Corners of Venice) – Special Registration

16-18 JANUARY 2025 : IMTC in Berlin? London ? Madrid ? Paris ? Rome ?