1 1 2 2 3 3 4 4 5 6 7 8 9 10 Brand Management B To B Communication consumer behavior Consumer Behaviour Consumer Goods Culture E-commerce Ethics and Social Responsibilty Friday - Afternoon Sessions - 22th January Friday - Awards - 22th January Friday - Coffee Break - 22th January Friday - Congress Plenary - 22th January Friday - Forum Plenary - 22th January Friday - Lunch Break - 22th January Friday - Official Dinner Tables - 22th January Friday - Official Dinner Welcome - 22th January Friday - Welcome Desk - 22th January International Marketing Internet / Web Marketing Luxury Goods Marketing Research Marketing Strategy Media Mobile phone / Internet Official Dinner - Friday 26th - January Qualitative data - Cases / Grand work Qualitative data - Interviews / Observations Qualitative data - Other Quantitative data - Interviews / Statistical tests Quantitative data - Observations / Statistical tests Quantitative data - Other Relationship Marketing Retail & Distribution Retail & Distribution Saturday - Closing Plenary - 23th January Saturday - Sessions - 23th January Services Marketing Territorial Marketing Theoretical research - Conceptual paper Theoretical research - Critical essay Thursday - Sessions - 21th January Thursday - Venice - 21th January Thursday - Welcome Desk - 21th January Tourism & Leisure Worshops - Saturday 27th - January