Healthcare Symposium Paris 2019



Over the past 15 years, the International Marketing Trends Conference has welcomed researchers and professionals from more than 72 countries to investigate and discuss the trends in Marketing and Marketing Strategies. In the recent years, Healthcare Industries have emerged as a key topic of the conference and the idea of creating a dedicated conference has appeared as a natural move.










For further information, do not hesitate to get in touch with the organizing committee by telephone on + or by e-mail at




The Scientific Committee of the Healthcare Industries Symposium, which is chaired by Professor Jean-Claude ANDREANI (Marketing Department - ESCP Europe Paris Campus), consists of a Conference Board of 2 co-chairs, whose role is to ensure a consistent editorial policy for the conference and harmonize the decisions taken on the national level.

The co-chairs of the Healthcare Industries Symposium are:

  • Professor Medical Doctor Dominique CRIE, Université de Lille 1 - France, who published " Le Visiteur Médical : Cas de Gestion Commerciale dans le domaine de la Santé", EMS Caen.
  • Professor Medical Doctor Olivier DROULERS, Université de Rennes 1, who published "Neuromarketing - Le marketing revisité par les neurosciences du consommateur", Dunod.