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Post-Doc Forum

Post-Doc Forum : Advanced Research in Marketing Trends

Saturday

The Post-Doc Forum is a new platform initiated in the 2010 Marketing Trends Conference to provide academics an open research discussion and the opportunity to discuss new ideas and approaches that challenge the way academics and practitioners see marketing today, in an international and a friendly environment.

It is open to Ph.D. academics at an early stage of their career in marketing, who have been teaching marketing and related disciplines or conducting research.

The Forum is chaired by Professor Michael Haenlein from ESCP Europe.

The Post-Doc Forum of 11th International Marketing Trends Conference will take place in Venice (Italy) on Saturday 21st January 2012.

 

Selection Criteria

Selection criteria will be focused on papers concerned with groundbreaking ideas that have the potential to represent a major paradigm change for the marketing discipline.  All types of research approaches are welcomed, including methodological, conceptual and managerial contributions. The papers will be evaluated through a double blind review process.

 

In order to submit a paper for the Post-Doc Forum, please click here.

 

Sessions

During the Post-Doc Forum, each participant will have 20 minutes to introduce their work (15 slides max.) in English and 10 minutes to discuss their ideas.

 

Deadlines for submission and registration to the 2012 Post-Doc Forum:

18th October 2011:
Submission of paper

18th November 2011:
Paper acceptance, readers comments back to the authors

1st December 2011:
Submission of final paper

1st December 2011:
Registration deadline (please note a registration to the Post-Doc Forum gives you access to the complete program of the International Marketing Trends Conference)

21st January 2012:
Post-Doc Forum of the 11th International Marketing Trends Conference, in Venice (Italy)

 

Submission Requirement

Submitting authors should clearly indicate that they would like their manuscript to be considered for the Post-Doc Forum.

 

Style

Paper format:

- The article must be written in English only
- 5 to 10 pages, 5 000 (min.) to 25 000 (max.) characters, spaces not included
- Manuscript file in Word
- Font: Times New Roman 12
- Double Space 
- Justified
- Margins 2.5 cm (top, bottom, right, left)
 
Structure:
- General structure: Introduction, Conceptual Framework / Literature Review, Research Model, Method, Findings, Discussion, Limitations and Further Research, Managerial Implications- Name of authors and co-authors on the front page
- Second page: title, abstract (600 characters, spaces not included) and keywords (5 max.).
- Bibliography at the end of the article

- Author Note Page on the front page: present position, address, telephone number and e-mail address and any acknowledgment of financial or technical assistance